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![]() The Macintosh represents more than a computing platform among the tech-savvy, for many it's a way of life. Inside Mac brings the voice of experience to the people who live the Macintosh digital lifestyle. The show is currently syndicated every week across the country and around the world on terrestrial broadcast radio stations, Podcast, Audible, Macworld Magazine CD and streaming live on broadband web radio. Anchor Scott Sheppard and correspondents Desmond Crisis and Laura Burstein cover the latest tech stories with the Mac user in mind. Senior Mac Technologist Sam Levin keeps listeners updated on the latest products, and news correspondent Ken Ray brings it all into perspective with a regular roundup of the week's news headlines. Inside Mac is one of the most unique tech shows on broadcast radio today. The Inside Mac Show - February 12th 2005LIVE 1-3pm Pacific - Call Us At 800-490-0058Listen to the show LIVE on AM 1220 KNTS in the San Francisco Bay Area or on the web at http://www.universaltalknetwork.com/listen.htmIf you haven't heard us lately, be sure to catch our new Inside Mac News with veteran tech reporter Ken Ray. All of the week's stories are wrapped into a concise package. Ken gets you up to speed quick on all of the news that matters to you. Tips for lost clips? Looking for a misplaced video file can kill your project if you have to take your focus off of your creative process to do a search and rescue mission. Well-known video guru Phillip Hodgetts tells us about a brand new tool to keep it all organized so you can focus on what you do best. The secrets of the world's most popular tech books revealed. Photoshop User Magazine publisher and KW Media COO Dave Moser gives us his unique insight on what goes into the titles they publish and how they're designed to get right to the good stuff fast. When it comes to complicated tools you use these guys to write the books you need. Superstar TV and radio investment specialist Rob Black of "Rob Black and Your Money" joins newsman Ken Ray for an in-depth look at Apple's stock split, why and what it means to you. He also demystifies more stories of money around tech and the effects of Carly Fiorina's exit from HP. Rob may be the only one in the world who can make this stuff make sense, don't miss out on when he focuses his financial x-ray vision on our world. Hot photographers and pixel pushers alike are looking forward to Las Vegas and not just to hit the buffets. Photoshop World is coming up fast. Dave Cross joins us to fill you all in on all of the skill builders the show has to offer for image manipulators of all backgrounds. Find out why the real reason the buffets fill up is for the pursuit of the perfect food photo! You'll never look at Mac and cheese the same way again. But wait, there's more! Desmond makes the iPod-Lego connection and talks about the days when all computers "thought different." Laura talks about the sweet spot, when it comes to buying music online! Sam Levin thinks his Mac Mini wants to go everywhere with him and has just the bag for it. ...and Adrian Mayo from OSXFAQ teaches us how to cheat at crossword puzzles using tools found in every Mac OS X. This Weeks Guests - Hour 1Dave Moser - Chief Operations Officer - NAPP
Dave Moser got his start in professional photography doing equestrian photography, and had his work published in numerous equestrian magazines. He then studied biomedical photography at RIT, before becoming a pioneer in Internet news delivery as one of the very early members of the Web portal MacCentral.com. Today, Dave acts as Chief Operations Officer of KW Media Group and Publisher of Photoshop User magazine. Photography still remains an important part of his life where he now primarily shoots nature and concert shots, and his work appears in numerous Photoshop books. Scott Kelby - Top-Selling Computer Book Author In The U.S.
Scott Kelby The Best-Selling Photoshop Author Named 2004 Top-Selling Computer Book Author In The U.S.Peachpit and Pearson Technology Group announced the results of research based on Nielsen Bookscan data for the calendar year 2004 indicating Scott Kelby is the number one, top-selling computer book author in the U.S. exceeding Microsoft Press, Andy Rathbone, and David Pogue in Bookscan units and dollars sold in 2004. Kelby is widely recognized as the world's best-selling Photoshop how-to book author, a digital imaging guru, and President of the National Association of Photoshop Professionals. Kelby published a total of 16 titles in 2003 and 2004 combined, including the industry's top-selling digital photography titles "The Adobe Photoshop CS Book for Digital Photographers" and "The Photoshop Elements 3 Book for Digital Photographers." Kelby's "The Adobe Photoshop CS Book for Digital Photographers," in addition to being number one in the market, outsold all other computer books by more than 5 percent. Overall, Kelby held 21 percent of the entire Photoshop book market in 2004. "In 2004, we witnessed the Photoshop book market size rivaling the size of Windows XP book market when you combine book sales of Adobe Photoshop CS and Adobe Photoshop 7.0 - clearly, Scott is the leader of the pack," said Nancy Aldrich-Ruenzel, vice president of Pearson Technology Group and publisher of the Peachpit group, whose imprints specialize in tools for creative computer users and include Peachpit Press, New Riders, Adobe Press, Macromedia Press, G4TechTV, palmOne Press, and Apple Pro Training. "Scott Kelby is the most prolific computer book author this industry has ever seen," said Aldrich-Ruenzel. "We are incredibly proud to be Scott's publishing partner, and we congratulate him for his amazing achievements. Scott is truly one of a kind, a true creative genius!" Scott Kelby is president of the National Association of Photoshop Professionals (NAPP), a worldwide trade association with more than 37,500 members in 106 countries; as well as founding partner of KW Media Group, the leading provider of Adobe Photoshop education and training in the U.S., and publisher of award-winning educational books and training DVDs. Kelby also is editor-in-chief of Photoshop User magazine, the official publication of NAPP, Mac Design Magazine, Photoshop Elements Techniques newsletter, and publisher of Nikon's Capture User magazine. http://www.scottkelbybooks.comThis Weeks Guests - Hour 2Rob Black - Rob Black & Your Money
Rob Black brings Wall Street experience and media savvy to "Rob Black & Your Money ," weekdays at 10am on KRON 4 San Francisco. Rob began his career in media almost ten years ago as a business correspondent for Business Talk Radio. He got his big break when a regular reporter failed to show up for work, and Rob took the ball and ran with it, injecting the morning news reports with commentary from his full-time job as a money manager. Rob moved into long-form radio when a show host got snowed in and there were no other alternatives than to put the business report on for 30 minutes. It was a surprise hit, and thus "Stock Talk" was born. On the nationally syndicated show, Rob presented the stories behind the stories on Wall Street, and explained why stocks moved higher or lower. It was during his tenure with Business Talk Radio that Rob gained exposure in the Bay Area. The live national audience didn't hold a candle to the fervent callers from the Bay Area, and the decision to leave Business Talk Radio was easy when the opportunity to work for CNET Radio in the Bay Area came along. "Stock Talk" was the highest-rated show ever on CNET Radio and delivered a 600% increase in listeners. Callers thrived on the Gen X approach to earnings, tech stocks, and corporate greed, and to this day, Rob credits his enthusiastic listeners as being his agent. Rob is the Chief Investment Officer and a founding member of GLB Group. He also publishes daily financial research and market commentary at www.robblack.com , and is an oft-quoted source of fundamental data on the stock market and specific companies. Rob donates 100% of his media compensation to local and national branches of the Children's Hospital. He lives in Marin County, where on weekends he can be seen running, playing soccer, hiking and anything not investment related - after all, he needs a break sometime! http://www.robblack.comNational Association of Photoshop Professionals (NAPP)
The National Association of Photoshop Professionals (NAPP) is a dynamic trade association and the world's leading resource for Adobe Photoshop education, training, and news. It is led by a world-class team of Photoshop experts, authors, consultants, trainers, and educators whose focus is to ensure that NAPP members stay on the cutting edge of Adobe Photoshop techniques and ahead of their competition. The idea for forming NAPP grew out of feedback received by instructors on the Adobe Photoshop Seminar Tour (which we founded in 1993). Students asked for direction on continuing education but at that time there was no central resource for Photoshop instruction. It became apparent that there was a tremendous need for this type of association, and with the urging and input of industry leaders, the groudwork was developed for what would become NAPP. With Adobe System's help, NAPP made its debut at Seybold New York in April of 1998, along with the premiere of the first issue of Photoshop User magazine. The organization was met with an immediate flood of support. Within just a few months NAPP had already enrolled thousands of members and quickly grew beyond the borders of the U.S. to become a truly international organization that now has members in 107 countries around the world. In 2003 NAPP became the first educational association of its kind to become nationally accredited. Because of this nationally recognized ACCET accreditation, NAPP is now able to provide continuing education credits to students who attend NAPP produced training events. Today NAPP maintains its focus on its members so that it can continue to address the techniques, issues, and concerns that Photoshop users share. It is this relationship that has propelled NAPP to become one of the largest, most respected organizations of its kind, and the worldwide central resource for Adobe Photoshop training and education and news. Dave Cross - Senior Developer - Education & Curriculum
Dave Cross is the Senior Developer, Education & Curriculum for the National Association of Photoshop Professionals (NAPP), a contributing writer to Photoshop User magazine and co-author of Photoshop 7 Trade Secrets and Photoshop 7 & Illustrator 10: Create Great Advanced Graphics. Dave is a lead instructor for the Photoshop Seminar Tour, is on the Instructor "Dream Team" for PhotoshopWorld and is featured on various instructional videos and DVDs. Prior to joining NAPP, Dave ran his own consulting and training business in Ottawa, Canada, teaching thousands of students across North America. Adobe Illustrator CS Killer Tips
Over 300 productivity enhancing secrets you need to know about Illustrator CS. Fully illustrated, stand-alone tips reveal the hidden features and productivity-enhancing tricks that allow you to accomplish more in less time with Illustrator cs.Easy-to-browse format lets you find and apply information instantly and includes many tips and techniques that focus on Illustrator cs' new features: 3D extrusion, enhanced type capabilities, expanded print options, and more. The PhotoshopWorld Dream Team Book
PhotoshopWorld. It's where each year the most gifted, brilliant, and creative Photoshop gurus in the world gather to share their latest techniques, the newest tips, and their slickest Photoshop tricks with members of the National Association of Photoshop Professionals (NAPP). These eager Photoshop users come from as far away as Singapore, Australia, Europe, Japan, Africa, China, and dozens of other places around the world just to learn from this "dream team" of photographers, designers, educators, videographers, and creative geniuses. This book is the first book of its kind,bringing the PhotoshopWorld Instructor Dream Team together--to teach *you*. Within its pages, you'll learn their secrets--their latest tips, tricks, tutorials and techniques using Adobe Photoshop CS. This is a truly unique opportunity to learn one-one-one from the same famous names you see up on the big PhotoshopWorld stage. You'll learn from world-reknowned gurus like Photoshop User magazine Editor Scott Kelby; author of Photoshop Studio Techniques Ben Willmore; award-winning digital photographer Jim DiVitale; pioneering Photoshop illustrator and artist Bert Monroy; Photoshop Hall of Famer Jack Davis; fashion photography guru Kevin Ames; Photoshop User magazine Creative Director Felix Nelson; Adobe's own Julieanne Kost; Adobe Photoshop Seminar Tour Leader Dave Cross, and many more. Plus, you'll get a behind-the-scenes look at what it's like being at PhotoshopWorld (the after-hours events, panels, parties, art competitions, the expo floor, the works) and what it's like learning from the best and brightest minds in the digital imaging industry today. http://www.dcross.comPhotoshopWorld Conference and Expo West - Las Vegas - 2005
March 8-10 - 2005 Photoshop World Conference & Expo, the largest Photoshop educational event in the world, is heading to the world-famous Mandalay Bay Resort & Casino in Las Vegas on March 8-10, 2005. Photoshop World Conference & Expo is sponsored Adobe Systems and produced bi-annually (once each on the east and west coasts) by the National Association of Photoshop Professionals (NAPP). Thousands of NAPP members, Photoshop users, and digital imaging professionals and novices worldwide are expected to descend on Vegas to learn from Photoshop World's all-star instructor team. Each instructor, 28 in total, are considered an industry heavyweight either in Photoshop, digital photography, or motion graphics. Conference attendees will select from more than 65 classes during the three-day conference learning the latest techniques, tips, and tricks of the trade. Additionally, throughout the two-day Tech Expo, attendees will mingle with industry representatives from Adobe Systems, Microsoft, Nikon, Canon, Dell, Epson, CDW, istockphoto.com, Wacom, LexJet Direct, Peachpit, PC Mall, Extensis, and more while they experience hands-on demos of the latest products and technology. Attendees save $100 off admission by registering before the Early Bird Deadline of Friday, Feb. 11, 2005. Registration is open to everyone; NAPP membership is not required. A complete conference brochure with class schedule is available online at the web site. Conference registration is filling up fast for both the three-day conference and the nine extra pre-conference workshops, which are offered one day prior to the Conference's official kickoff on March 8. Register at the web site or call 800-738-8513, Monday-Friday, 8:30 a.m. - 7:00 p.m. EST. PhotoshopWorld Conference and Expo is a must-attend event for graphic designers, photo-graphers, Web designers, educators, print shops, ad agencies, pub-lications, multi-media designers, service bureaus, art directors, motion graphics designers, and anyone who wants to stay on top of all the latest Photoshop techniques and technology. http://www.photoshopworld.comSam's Cool Mac Pick - Feb 12th - 2005Tom Bihn Buzz and Mac Mini eM2 Carry CaseThe eM"
The Buzz
Talk about the coolest sling/backpack around! The Tom Bihn Buzz is hand crafted with mobility in mind. You'll seriously dig how Bihn created the inner compartment for your PowerBook or iBook (hey, all you Sony Vaio users will enjoy it too!). Practical, beautiful and subtle, the Buzz is as easy on your eyes as it is on your back. Not a big bag, the Buzz has room and a place for all the essentials. If everything you carry doesn't fit inside, then maybe you carry too much. The main compartment has a padded sleeve for a small-ish laptop, day planner or text book, plus room for a light lunch or maybe another book. The front pocket has an organizer with places for pens, wallet or PDA, business cards or I.D., and a snaphook for keys. A water bottle pocket on the side holds most common water bottles (when there's a shortage of water) or a small umbrella (when there isn't); cell phone pocket on the shoulder strap fits most cell phones, or an iPod/MP3 player, or sunglasses. The Buzz rides exclusively on the right shoulder, and the wide, padded strap crosses the front of the body; a side-release buckle frees you from its loving embrace faster than a Vegas divorce, and it's adjustable, too, so all good people (between about 5'2 and 6'3") can wear the Buzz. When access is required, you needn't remove it: unlike a backpack, the Buzz just swings around to your front and allows you paw through either the pocket or the main compartment. The Buzz is made with fabrics that are coated on the interior with urethane for water resistance and treated on the exterior with a durable water-repellent finish. Over time these surface treatments can wear, leaving your bag and its contents more exposed to rain and snow than you might like. Nikwax is designed to replenish the water-repellent finish. It is also recommended as an extra precaution for your new Buzz if you intend to use it in an extremely wet environments. Nikwax is environmentally friendly and is not tested on animals (just on PowerBook users). Available through http://www.TomBihn.com The Inside Mac Radio StaffScott Sheppard - Executive Producer / Anchor
Scott Sheppard is the founder and editor of the VERY popular Macintosh Web Site, http://www.OSXFAQ.com/. He is the Executive Producer/Anchor of the nationally syndicated broadcast radio show "Inside Mac" and a Contributing Editor for Macworld UK. Scott has been using Apple computers for more than 25 years, as well as spending many years as a Wintel user, giving him the unique perspective of having spent a lot of time on both sides of the computer fence. Scott Sheppard previously hosted the Inside Mac Show broadcast by CNET radio. Desmond Crisis - Correspondent
If you look in the Cyberpunk Handbook, you'll find Desmond Crisis. Having founded the Otaku Patrol Group in 1993 he quickly found his way to the front lines of emerging technologies. One of the pioneers of technology television, Desmond was the anchor of CNET Television's "Cool Tech" and correspondent to "CNET Central", "The New Edge", and "The Web" seen on USA Network, Sci-Fi Channel and international stations. He has also hosted the "The Desmond Crisis Program" a daily call-in talk show on the CNET Radio Network, including terrestrial AM stations coast-to-coast and one of XM Satellite Radio's launch channels. Before he got his press badge, Desmond was a game developer and part of the team that produced several titles including "Zero Tolerance", the first 3D behind-the-gun shooter which was also the first multi-console networked game for the Sega Genesis. When not broadcasting, Desmond volunteers his time and skills to various homeland security agencies. He is an avid communications enthusiast holding both a General Mobile Radio Service license as well as the amateur radio callsign KC6VHG Desmond Crisis has been called "the cult leader of the cyberpunks" Laura Burstein - Correspondent
Laura Burstein is a Silicon Valley native with more than a decade of combined experience in broadcasting, writing, and new media. Laura graduated with a degree in journalism from San Jose State University. Before and during college, Laura worked at local radio and television stations around the Bay Area. Laura was a Web Producer at ZDTV (later TechTV) in early 2000. Eventually, Laura appeared on-air as an Interact Host on the network's daily news show, Tech Live and occasionally filled in as co-host of Call for Help. Laura also co-wrote Leo Laporte,s 2003 Technology Almanac, which sold more than 50,000 copies worldwide. Today, Laura,s love of tech can only be rivaled by her love of food. Ken Ray - Correspondent
Ken Ray has worked both sides of the radio mic for over ten years. He has written and produced comedy bits for an alternative station in Boston, anchored two and half hours of news daily on TechTV Radio, was morning drive personality on an FM country station in the middle of nowhere, was operations director for an AM in Boston, was operations director for an AM in San Francisco, and has logged countless hours in production studios, tearing out everything from down and dirty :30 spots that need to hit the air yesterday to agency spots to long-form infomercials and even longer-form CD projects. Writing news, spots, promos and interstitials also fits somewhere in his repertoire. And he runs a mean radio board for in studio as well as remote broadcasts. Outside of radio, Ken wrote for the magazine Global Technology Business. He also makes a darn good bread pudding. Sam Levin - Senior Mac Technologist
Sam Levin Co-Founded the Stanford Mac Users' Group in 1985, and has worked with leading Macintosh developers on business development, licensing, and strategic market development. Sam Directed licensing and business development initiatives for leading companies such as Axio, Virgin Interactive, Broderbund, Chronos, Mattel, Connectix, IBM Multimedia, IXLA, iSkin, Jiiva, Keyspan, Microsoft, MYOB, MacMice, Fathom Pictures, LandWare, Nova Development, Totally Hip Software, Y-E Data and more. Sam has been using Macs for 20 years, as well as tied into the world of handheld and digital imaging, providing him a special angle on personal computing and consumer electronics. Greg Douglas - Director of Network Operations
Gregory Douglas has fifteen years of experience in the radio, television and computer- related areas. He was the Director of Network Operations for Personal Achievement Radio, which included responsibilities for the production, operation and distribution of the "PAR" format. As the primary individual in charge of the on-air sound for "PAR", Mr. Douglas interacted with the motivational authors, Nightingale-Conant, ABC Radio Networks, PAR O & O's and affiliates and the broadcast talent. He pioneered the transition to digital for the flagship PAR studios. In addition, Mr. Douglas was M.I.S. Manager for Douglas Broadcasting Inc. where he was responsible for the traffic and business computer functions as well as the computer networking of DBI/PAR radio outlets. Previously, he was the General Manager of DBI's Seattle operation and Station Manager at WBPS-AM in Boston. Also, Mr. Douglas has been involved in almost all areas of broadcasting, including traffic, business, engineering, production and sales. For more information contact:
Scott Sheppard
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